Last Updated: September 1, 2023

Tailwind Review: Elevate Your Social Media Strategy

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What is Tailwind?

Tailwind is a powerful social media marketing tool designed to help bloggers, businesses, and entrepreneurs effectively manage their online presence.

With Tailwind, users can schedule and publish social media posts across multiple platforms, saving valuable time and ensuring consistent engagement with their audience. Tailwind also offers unique features like Tailwind Tribes, a community-based content sharing hub that allows users to collaborate, share their content, and increase their reach.

As an official partner of Pinterest and Instagram, Tailwind provides invaluable insights and analytics to help users measure and improve the performance of their posts.

With its user-friendly interface and array of tools, Tailwind is the go-to platform for enhancing blog traffic, optimizing social media strategy, and making the most out of every post.

Benefits of Using Tailwind

Tailwind is a powerful tool that offers numerous benefits for those looking to optimize their social media posts. With time-saving and efficiency-boosting features, Tailwind is a game-changer when it comes to managing and promoting content.

One of the standout benefits of using Tailwind is the ability to gradually increase reach on Pinterest. By leveraging Tailwind Tribes and the built-in hashtag tool, users can maximize their exposure and connect with like-minded individuals and communities. This helps to increase engagement and drive more traffic to your blog posts.

Tailwind also offers a Forever Free plan, making it accessible for beginners who are just starting out. This allows users to experience the benefits of Tailwind and get a feel for its features without the commitment of an upfront cost. For those who require additional features, Tailwind offers affordable pricing plans with options for both monthly and annual subscriptions.

Not only does Tailwind save time by streamlining the scheduling process, it also provides helpful analytics and insights to help optimize content strategy. With the ability to schedule posts per month, users can plan and organize their content in advance, making for a more efficient and stress-free experience.

In summary, Tailwind is an invaluable tool for anyone looking to boost their blog traffic and effectively manage their social media posts. Its time-saving features, ability to increase reach, and accessibility for beginners make it a must-have for content creators.`

Overview of Features

Tailwind offers a range of powerful features designed to help users optimize their social media presence and drive more traffic to their blog posts. With Tailwind Tribes and the built-in hashtag tool, users can connect with like-minded individuals and communities, increasing engagement and expanding their reach on platforms like Pinterest.

The Forever Free plan allows beginners to experience the benefits of Tailwind without any upfront cost, while the affordable pricing plans cater to those who require additional features. With the ability to schedule posts per month, Tailwind streamlines the content planning process, saving users time and reducing stress.

Additionally, Tailwind provides helpful analytics and insights to optimize content strategy, enabling users to make data-driven decisions and maximize their results.

Overall, Tailwind's comprehensive suite of tools makes it a game-changer for bloggers and marketers looking to grow their online presence and increase their blog traffic.

Social Media Posts

Social media posts play a crucial role in boosting online visibility, driving traffic, and engaging with your target audience. With the help of Tailwind, managing and scheduling social media posts becomes a breeze, saving you valuable time and maximizing your reach.

Tailwind is a powerful social media management tool that allows users to schedule and automate their posts across various platforms. Whether you're focused on Pinterest, Instagram, Facebook, or all three, Tailwind has got you covered.

By using Tailwind to schedule your social media posts, you can plan your content in advance and ensure a consistent posting schedule. This not only saves you from the stress of daily posting but also helps you maintain a steady presence on your chosen platforms, making it easier to build and engage with your audience.

Additionally, Tailwind provides insightful analytics and reporting features to help you track the performance of your social media posts. This data allows you to identify which posts are resonating with your audience and adjust your content strategy accordingly.

With Tailwind's automation capabilities, you can focus on creating high-quality and engaging content, while the tool takes care of the posting logistics. This allows you to streamline your social media efforts and dedicate more time to other aspects of your business.

In summary, leveraging social media posts with Tailwind not only saves you time but also expands your reach and improves audience engagement. It's a must-have tool for any business or individual looking to elevate their social media presence.

Tailwind Tribes

Tailwind Tribes are an invaluable feature of the Tailwind app, specifically designed to boost blog traffic through Pinterest marketing. These tribes are like content-sharing communities where users can discover and share relevant content with other members.

One of the major benefits of Tailwind Tribes is the concept of mutual sharing. This means that small Pinterest accounts have the opportunity to share their content with established Pinners, who already have a significant following. By sharing their content within tribes, these small accounts can attract more visibility and reach on Pinterest.

Tailwind Tribes are incredibly effective in increasing reach as they provide access to a wider audience. Unlike group boards, where users have limited control over who can contribute, tribes offer a more targeted approach. Users can join tribes that are relevant to their niche or industry, ensuring that their content reaches the right audience.

With Tailwind Tribes, bloggers and content creators can tap into the collective power of the tribe members, receiving more engagement and repins. This not only drives traffic to their blog but also increases their chances of gaining new followers and expanding their reach on Pinterest.

Affiliate Links

Tailwind offers a comprehensive solution for managing and tracking affiliate links, making it easier for users to maximize their affiliate marketing efforts. With Tailwind, users have the ability to effortlessly add, organize, and monitor the performance of their affiliate links using powerful analytics tools.

Adding and organizing affiliate links within the Tailwind platform is a breeze. Users can simply input their affiliate links into the designated section and categorize them based on different campaigns, products, or content categories. This allows for easy organization and tracking of each link's performance.

Tailwind's analytics feature provides users with valuable insights into the effectiveness of their affiliate links. Users can track key metrics such as click-through rates, conversion rates, and revenue generated. This enables users to identify which affiliate links are performing well and which ones may need adjustments or further promotion.

The benefits of using Tailwind for managing affiliate links are significant. Firstly, by utilizing Tailwind's organized system, users can easily keep track of their various affiliate campaigns, ensuring they never miss out on potential earnings. Additionally, the detailed analytics provided by Tailwind allow users to monitor the effectiveness of different affiliate links, enabling them to make data-driven decisions on which links to prioritize and optimize.

Overall, Tailwind's affiliate link management and tracking capabilities empower users to generate more income through their affiliate marketing efforts while providing valuable insights to continuously improve and refine their strategies.

Tailwind Communities

Tailwind Communities are a powerful feature offered by Tailwind, which is similar to group boards on Pinterest. However, unlike group boards, Tailwind Communities provide more active engagement and higher quality content.

Joining Tailwind Communities is easy and can significantly boost visibility and engagement for your pins. Users have the opportunity to share their own pins within the Communities, allowing them to reach a wider audience and gain more exposure. Additionally, users can also repin others' pins from the Communities, which not only helps boost engagement but also allows for the discovery of new content and potential collaborations.

Even on the basic plan, Tailwind users have access to 5 Communities and can share up to 30 pins per month. This is a great starting point for users to dip their toes into the world of Tailwind Communities and begin leveraging the power of engagement and collaboration to enhance their Pinterest strategy.

With Tailwind Communities, users have the opportunity to connect with like-minded individuals, access high-quality content, and increase visibility for their own pins. Whether you're looking to boost your Pinterest engagement or expand your reach, Tailwind Communities are a fantastic tool to take your pinning strategy to the next level.

Tailwind App

The Tailwind App is a powerful tool designed to streamline and enhance your Pinterest strategy. With its array of features, users can efficiently schedule and manage their Pins, saving valuable time and maximizing their reach on the platform.

One of the key features of the Tailwind App is the ability to schedule Pins. Instead of manually posting each Pin at the optimal time, users can simply select the desired date and time for their Pins to be published. This automation feature ensures that your Pins are consistently shared with your audience, even when you're not actively using the platform.

Additionally, the Tailwind App offers automatic Smartloops. This feature allows users to create a set of Pins that will be automatically shared to their chosen boards on a recurring basis. By setting up Smartloops, users can ensure that their best-performing Pins are regularly circulated, increasing their visibility and engagement.

Furthermore, the Tailwind App enables users to bulk upload new Pinterest graphics. Through the bulk upload feature, users can easily upload multiple images at once, saving time and effort. This feature is particularly beneficial for content creators and businesses that need to share multiple Pins in a short amount of time.

Tailwind Create

Tailwind Create is an awesome feature offered by the Tailwind App that allows users to quickly and easily create multiple variations of Pins. With Tailwind Create, users can upload their own pictures, choose from a wide variety of colors, fonts, and titles, and generate unique and engaging pin designs.

This powerful feature is a game-changer for content creators and businesses looking to improve their Pinterest performance. By creating multiple pin variations, users can cater to different audiences and target different keywords, increasing the chances of their content being discovered and shared. Additionally, Tailwind Create ensures that users have fresh and unique designs for their Pins, helping them stand out from the competition and capture the attention of their audience.

The ability to choose colors, fonts, and titles allows users to align their pin designs with their branding and create a cohesive visual identity. This not only enhances the overall aesthetics of the Pins but also helps build brand recognition and trust.

By utilizing Tailwind Create, users can save time and effort in creating new content for Pinterest. Instead of manually designing each pin, they can quickly generate variations and select the best ones to publish. This not only streamlines the content creation process but also allows users to focus on other important aspects of their marketing strategy.

In conclusion, Tailwind Create is an invaluable tool for content creators and businesses using the Tailwind App. With its ability to quickly generate multiple pin variations and customize designs, users can enhance their Pinterest performance and attract more engagement and traffic to their content.

Powerful Features

Tailwind offers a range of powerful features that can greatly benefit content creators and businesses looking to optimize their social media posts and increase blog traffic. One of its key features is the ability to schedule pins, allowing users to plan and automate their Pinterest activity. By scheduling pins in advance, users can maintain a consistent presence on the platform without having to manually publish each pin.

In addition to scheduled pins, Tailwind also provides robust analytics that allow users to track the performance of their pins and gain valuable insights. These analytics help users understand which pins are resonating with their audience and can guide their content strategy. By analyzing metrics such as engagement and click-through rates, users can refine their pinning strategy and optimize their social media presence.


Another powerful feature of Tailwind is its scalable Pinterest activity. With Tailwind's SmartSchedule feature, users can maximize their reach by automatically selecting the best times to publish their pins based on audience engagement. This ensures that users are reaching their audience when they are most active and likely to interact with their content.

In addition to these features, Tailwind offers a variety of tools and functionalities to enhance the content creation and sharing process. These include a built-in hashtag tool, a color picker tool, and an elements of design tool. These tools allow users to optimize their pins for maximum visibility and engagement, giving them a competitive edge in the crowded online space.

Lastly, Tailwind Tribes are a unique feature that allows users to join niche-specific communities to share and engage with relevant content. By participating in Tribes, users can increase their content's reach, gain exposure to new audiences, and drive more traffic to their blogs.

With its powerful features, Tailwind empowers users to take control of their social media strategy, increase blog traffic, and optimize their content for maximum engagement.

Pricing Plans & Options

Tailwind offers flexible pricing plans to cater to the needs of different users. They have both monthly and annual plans, allowing users to choose the option that suits them best. The pricing is tiered, with different levels offering increasing value and features. Users can select the plan that aligns with the level of their Pinterest or Instagram activity. The plans are designed to accommodate different business sizes, from individuals and small businesses to larger enterprises.

For users who are just starting, Tailwind also offers a free trial, giving them the opportunity to explore the platform's features and see the value it can bring to their social media strategy. This allows users to get familiar with Tailwind and experience the benefits firsthand before making a commitment.

Tailwind's pricing is transparent and there are no hidden costs or extra charges. Users can easily upgrade or downgrade their plans as per their changing needs. The pricing plans provide access to a range of features, including scheduling tools, analytics, and content creation tools. With Tailwind's pricing options, users have the flexibility to choose the plan that fits their budget and requirements, ensuring they get the best value for their investment.

Overall, Tailwind's pricing plans and options offer users the freedom to optimize their social media strategy without breaking the bank, making it an attractive choice for businesses of all sizes.

Official Partner Plans

As an official partner, Tailwind offers exclusive plans that provide additional benefits and features to enhance the user's experience. Being an official partner with Tailwind gives users access to a wealth of resources and tools to boost their social media strategy.

Official partner plans come with a host of benefits, including priority support, advanced analytics, and personalized onboarding. This means that users get dedicated assistance and guidance to maximize their use of Tailwind's features and achieve their social media goals more effectively.

In addition to the basic features available in other plans, official partner plans offer exclusive access to advanced features. These include advanced post scheduling, unlimited content categories, and enhanced monitoring features. Official partners also gain access to Tailwind's content sharing hub, which allows users to collaborate with other official partners and extend their reach even further.

Tailwind's official partner plans are designed to cater to different business sizes and needs. They offer tiered pricing options based on the level of activity and requirements. Users can select the plan that aligns with their social media goals and budget, ensuring they get the most value out of their investment.

By becoming an official partner with Tailwind, users can unlock a range of additional features and resources that can take their social media strategy to the next level. From advanced scheduling tools to enhanced analytics, being an official partner provides users with invaluable tools to drive their success on platforms like Pinterest and Instagram.

Lots of Pins with Extra Cost

Tailwind is a powerful tool that allows users to schedule and share a large number of pins consistently throughout the day on Pinterest. This feature is particularly beneficial for bloggers and content creators who want to optimize their Pinterest strategy but don't have the time to be on Pinterest all day.

By using Tailwind, users can easily schedule their pins in advance, ensuring that they are consistently being shared without the need for manual pinning. This saves a significant amount of time and effort, allowing users to focus on creating high-quality content and engaging with their audience.

One advantage of using Tailwind for scheduling pins is the ability to share lots of pins without any extra cost. Users can schedule as many pins as they need without worrying about any additional fees. This is especially useful for those who have a large amount of content or want to promote various products or services.

Consistent pinning is also crucial for gaining visibility on Pinterest and potentially improving engagement with the platform's algorithm. By consistently sharing pins throughout the day, users can increase their chances of reaching a wider audience and driving more traffic to their blog or website.

In conclusion, Tailwind's scheduling feature allows users to schedule and share a large number of pins consistently, saving time and potentially improving engagement on Pinterest. With no extra cost, bloggers and content creators can optimize their Pinterest strategy and focus on creating valuable content.

Annual Plan vs. Monthly Plan

Tailwind offers two pricing options for users: an annual plan and a monthly plan.

The annual plan is a cost-effective option for users who are committed to using Tailwind for an extended period of time. With the annual plan, users pay a one-time fee for the entire year, which includes all the features and benefits of Tailwind. This plan also offers additional features such as access to Tailwind Communities, which allows users to engage with a community of like-minded individuals and promote their content.

The monthly plan is a flexible option for users who prefer to pay on a monthly basis. With the monthly plan, users pay a fixed fee every month, giving them access to all the features and benefits of Tailwind. However, this plan does not include the additional features such as access to Tailwind Communities.


Choosing an annual plan has its benefits. Firstly, it is more cost-effective in the long run as users pay a lower overall price compared to the monthly plan. Additionally, users gain access to Tailwind Communities, which can be a valuable resource for networking and collaboration.

However, there are some drawbacks to consider with the annual plan. Users have to commit to using Tailwind for a full year, which may not be suitable for those who are unsure of their long-term social media strategy. Additionally, there is no option for refunds or cancellation once the annual plan is purchased.


On the other hand, the monthly plan provides flexibility for users who may want to try Tailwind on a shorter-term basis or have changing needs. However, the monthly plan can be more expensive in the long run compared to the annual plan.

Ultimately, the decision between the annual plan and the monthly plan depends on the user's needs, budget, and long-term goals with Tailwind.

User Experience & Functionality

Tailwind offers a seamless user experience with its intuitive functionality and user-friendly interface. Navigating the platform is a breeze, allowing users to easily access all the tools and features they need to effectively manage their social media marketing.

One of the standout features of Tailwind is its time-saving capabilities. The platform offers bulk actions, which allow users to schedule and publish multiple social media posts at once, saving valuable time and effort. Additionally, Tailwind's conversation history feature enables users to keep track of their interactions with followers and easily engage with their audience.

Tailwind streamlines workflow by providing a centralized hub for managing social media marketing activities. Users can efficiently plan and schedule their posts, track analytics, and engage with their audience all in one place. This eliminates the need for multiple tools and platforms, resulting in a more streamlined and efficient marketing process.

Some of the popular features that contribute to the positive user experience on Tailwind include its powerful analytics tools, robust scheduling capabilities, and the option to create and repurpose evergreen content. The platform also offers a built-in hashtag tool, color picker tool, and elements of design tool, making it a handy graphic design tool for creating visually appealing posts.

Overall, Tailwind provides a user-friendly experience with its intuitive navigation and time-saving features. Its functionality and range of tools make it an invaluable platform for streamlining workflow and enhancing the execution of marketing activities.


What Features Does Tailwind Offer?

Tailwind is a social media marketing tool primarily designed for Pinterest and Instagram. It offers a range of features to streamline social media management, especially for visual content:

  1. Scheduling: Schedule posts in advance, saving time and ensuring consistent content delivery.
  2. Content Calendar: Plan your content strategy visually with a calendar view of scheduled posts.
  3. Hashtag Recommendations: Discover relevant and trending hashtags to boost the discoverability of your posts.
  4. Analytics: Gain insights into your social media performance, including engagement metrics and follower growth.
  5. Smart Scheduling: Tailwind's algorithm suggests the best times to post based on your audience's activity.
  6. Pinterest Pin Scheduler: Schedule pins to Pinterest, an important platform for visual content marketing.
  7. Instagram Grid Preview: Preview how your Instagram feed will look with scheduled posts.
  8. Tailwind Communities: Join or create niche-specific communities to share and promote your content.
  9. Content Creation: Use Tailwind Create to design eye-catching graphics for your posts.
  10. Monitoring and Mentions: Track mentions and engage with your audience effectively.

How Tailwind Made My Marketing Plan Way Easier

Tailwind simplifies social media marketing in several ways:

  • Efficient Scheduling: Plan and schedule content in advance, saving time and ensuring a consistent posting schedule.
  • Data-Driven Decisions: Leverage analytics to understand what works and adapt your strategy accordingly.
  • Hashtag Optimization: Improve post visibility by using recommended hashtags.
  • Visual Planning: Ensure a visually appealing Instagram feed with grid previews.
  • Community Engagement: Join relevant communities to boost your content's reach.
  • Content Creation: Quickly create compelling visuals with Tailwind Create.

Is Tailwind Worth It?

Whether Tailwind is worth it depends on your social media marketing needs and goals. It can be highly valuable for businesses and marketers who rely on visual content marketing, especially on Pinterest and Instagram. Tailwind's time-saving features, analytics, and hashtag recommendations can help improve engagement and grow your social media presence. However, the worthiness may vary based on your specific use case, so it's advisable to consider a trial or explore user reviews to make an informed decision.

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